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PBP Corner

3 Science-Backed CBD Claims You Need to Know



Science-Backed CBD Claims

With the rise of many CBD-infused products in the market, it is likely that you’ll encounter some health claims from different manufacturers regarding the effects of CBD on your body. Although some of these claims may be true, there is a high risk that some companies may be using unproven health claims to promote their products. After all, despite the numerous health benefits associated with CBD, only a few have been already been proven by science.

To help you avoid falling victim to any of the many unfounded health claims made by CBD companies, it is important to educate yourself on a few facts about the use of this drug. To help you with that, we have gathered 3 science-backed health benefits associated with CBD.

Be sure to keep them in mind as you go and search for new products to purchase.

CBD Claims Proven by Science

  • CBD Shows Promising Results in Pain Relief

One of the most common reasons why many tend to turn to CBD-infused products is because of CBD’s large potential to reduce pain and inflammation. In fact, several studies have already shown promising results on the use of CBD in relieving chronic pain.

For example, in a study conducted in 2017, researchers have discovered that injecting CBD to rats has reduced the pain response of the animals to surgical incision.

To date, despite the strong number of scientific studies showing the potential of cannabis in pain management, little is still known about which parts of marijuana are helpful and whether the “high” state that comes with THC can be avoided.

In an attempt to shed more light into the real score between CBD and pain, the U.S. government announced in September it will be injecting $3 million to nine research grants to discover the “potential pain-relieving properties and mechanisms of actions of the diverse phytochemicals in cannabis.”


  • CBD Reduces Seizures in Epilepsy

Among the many health benefits linked to the consumption of CBD, its ability to reduce seizures in epilepsy remains to have the strongest scientific evidence.

In fact, on June 2015, the U.S. Food & Drug Administration (FDA) has approved EPIDIOLEX®, a CBD-based seizure medication for two of the cruelest childhood epilepsy syndromes, the Lennox-Gastaut syndrome,  and Dravet syndrome. The approval has made EPIDIOLEX® the first ever FDA approved medication to treat seizures in Dravet syndrome.

Over a year later, the European Commission followed FDA’s move and approved the marketing authorization for EPIDYOLEX®, making the medicine become available for customers in UK and the rest of Europe.


  • Could Help Reduce Anxiety and Depression

Although CBD’s effect on one’s mental health is still enshrouded with mist and uncertainty, various studies have already shown that CBD features promising potential in reducing anxiety and depression.

In one study conducted in Brazil, for example, 57 men have been divided into two groups. During the experiment, the first group received a single dose of 600mg CBD, while the second group was given a placebo. About 1 and hour later, the participants were put into a simulated public speaking test. From there, researchers have observed how the group that was given CBD displayed significant reductions in their anxiety and discomfort during the activity compared to the other group.

Many believe that CBD’s anti-anxiety effects can be attributed to its ability to activate the brain receptors for serotonin, which contributes to a person’s wellbeing and happiness.

To date, researchers are still trying to unravel the true connection between CBD and mental health.


For years, various health claims have already been associated with the use of cannabidiol. Although some have already been proven, many remain to fall on the list of unfounded claims linked to CBD.

Don’t let yourself get fooled by the rise of many unbacked health claims promoted by big CBD companies. To learn more, don’t hesitate to read the latest cannabis-related studies or talk to the experts today.

PBP Corner

Celebrity Witch Club: Meet The Supermodel Behind It



She is not very tall, maybe 170cm max, but when she walks into the Four Seasons hotel where she always stays during the New York Fashion week-heads turn. She has a presence, some kind of a magnetic energy, the waiter rushes to help her to her table, while men seating nearby stop speaking for a moment.

Meet the founder of the Celebrity Witch Club. The enigmatic personality behind the global phenomenon that counts numerous celebrities, A list actors, influencers and even a few of the Fortune 500 CEO’s as its loyal clients.

The club that is now two years old was started as a hobby and a small community of young women interested in witchcraft and astrology and has now grown to attract attention from the VIPs.

The club teaches and shares information that the Celebrity Witch has collected throughout a decade so other people who are passionate about the craft don’t have to go through the trials and errors, risk their health, their life their mental health and have access to the safe and effective material at the finger tips right away .

The club consists of the material that has been cherry picked for its effectiveness plus a ton of the original content created by CW herself , her grand mother and her last mentor that can never be found anywhere but inside the club. Celebrity Witch Club has over 10.000 reviews to this date.

It is not all roses though, the club is currently investing a six figure sum into a criminal investigation to find and prosecute 4 people that are sending the CW death threats via reddit, try to ruin the company, stalk, harass, obsess and send threats of extreme physical violence,they create numerous fake accounts all over the social media and distribute defamatory stories. The case is led by LAPD and the special forces in the UK specialising in cyber bullying and defamation cases .

As my time with miss Celebrity Witch comes to an end , i ask her the last question.

‘What is the most rewarding thing about having the Celebrity Witch Club?’

‘Seeing people prosper and making their wildest dreams a reality ’ she answers

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Cannabis & Technology

Holiday Marketing Tips for Cannabis Businesses



Cannabis Businesses Marketing Tips

The holidays are just around the corner. And for most businesses – including cannabis dispensaries and companies – the holiday season is the most exciting time of the year. This is because family and friends are starting to buy their gifts in time for Christmas. For business owners, this article will help you implement proven effective cannabis marketing tips!

Cannabis businesses are not exempt from the holiday rush. As a matter of fact, apart from the renowned Hallmark holiday for cannabis-loving individuals, Christmas and the rest of the holiday season also provide ample profits for businesses. Many businesses ramp up their cannabis & CBD content to drive more traffic to their websites and their product offerings.

If you have a cannabis brand, now is the best time to launch your CBD oil products on the market. Apart from meeting the demand for cannabis also supplying consumers with a range of cannabis-infused products for Christmas. Wondering how you can take advantage of the holidays to effectively market cannabis products online? Check this list out.

Cannabis Holiday Marketing Tips

Use Eye-Catching Packaging

Let’s start with the appearance of your product packaging. Your product may be just as (or even more) effective and safe than other brands but with bland packaging, your items are sure to be overlooked. This is why it is important to use attention-grabbing designs.

To do this, you need to conceptualize a design that not only conveys the message you want to send but also sells your brand. Because it is Christmas, you might want to release your items in a packaging that shows the merriment of the season. From including season’s greetings to including images usually associated with the holiday, you can definitely have these themed designs on your packaging.

Ensure Freshness of CBD Products

When you market your products you want to make sure that you emphasize that what you are offering is fresh and safe to consume. Now, keep in mind that one of the most important aspects of marketing is ensuring that what you claim about the product is true.

So, make it a point to pick or develop a packaging technique that ensures that the items are completely sealed, preventing external factors from contaminating it. To let consumers know how fresh your product is, make it a point to include the manufacturing date on the label.

Properly Label All CBD Products

You also want to make sure that your products are properly labelled and this covers the compliance to regulations. Regulators find it important to have easily readable labels that immediately tells consumers that the product is infused with cannabinoids. Moreover, it is necessary to make sure that the packaging cannot be easily tampered with.

In the United States, state laws state that such products need to be inside child- and tamper-proof packaging. Moreover, you need to make sure that your labels clearly state that the items are CBD- or THC-infused, and with what percentage of both. Canada also has similar regulations. In fact, the country even has a standardized symbol to make sure that consumers know that the product they are about to buy is legitimate and compliant with related laws.

Green is In

In the current climate condition, many people are switching to green options. From reusable packaging to biodegradable ones, manufacturers and consumers are finding ways to minimize their contribution to climate change. Besides, what better way to celebrate the holidays than with products that are environment-friendly?

So, consider packing your cannabis and CBD products using green materials. You can opt for reusable jars and bottles, as well as biodegradable wrappers such as paper. If you also run your own dispensary, you can even establish a refill program that allows your customers to refill their reusable packaging, as long as this is legal in your location.

With the upcoming festivities, your cannabis business can definitely ride the tide not only of the holidays but also of the growing cannabis trend. With these marketing tips, you can leverage the season to boost your business, thus helping the cannabis industry.

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CBD Gummies

Product Review: Innovative Extracts Night Time CBD Gummies w/ Melatonin



CBD for sleep

Nearly 1 year ago, I did a review on the 20 CBD Gummies for Sleep where I took a look at some of the industry’s top products specifically designed for helping you get those zzz’s. Since this time, I have looked into other products that help with sleep, and one that piqued my interest was Innovative Extracts sleep gummies. It was one product I found to be captivating specifically because not only does it have CBD as an active ingredient but also another well-known sleep aid, melatonin. 

CBD + Melatonin Gummies by Innovative Extracts

How did it measure up you ask? Here is what I discovered after I gave these a try for a full 7 days:


I found that the flavors of the gummies were not overpowering and tasted good. There are several different colors, indicating different flavors however, they tasted rather similar to me. On a scale of 1-10, with 1 being the worst, and 10 being the best, I would give these and 8.75-9 out of 10 on taste. Another facet of taste I considered was texture and the gummies were right on par in terms of texture. Very similar to the standard candy gummies you get at your local grocery store. A stellar 10 out of 10 on texture and they didn’t melt or stick together like some of the other gummies in the space.


Simple “bear-shaped” gummies look great and the packaging was just as appealing. I also liked the variety of colors/flavors. No qualms here.


The most important attribute for this review is just how well it helped me sleep. In general, I do find it hard to go to sleep and stay asleep for more then 3-4 hours at a time. I sometimes take CBD oil before bed or melatonin gummies, which both work well most times. For the Innovative Extracts gummies, and the combination of CBD+Melatonin, I can say is a fantastic combination. I was able to stay asleep for 5-6 hours on average after consuming 1 gummy before bed. I am now curious if I were to take my previous CBD oil and melatonin together if it would have the same effectiveness, but at this point, why bother? Innovative Extracts gummies are a one-stop-shop for better sleep.


In conclusion, I really liked the Innovative Extracts Night Time CBD Gummies with Melatonin and its effectiveness. I would give this product a solid 9.5 out of 10 and recommend others to try to help them get better sleep in a hurry!

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